What does the zoom level of the map on your website say about you? More than you might think. If you service a huge area and your map only shows a few blocks around your agency it’s not telling the story of the market you serve. Conversely, an agency that does mostly local business will want to zoom the map in to focus more on the targeted area you have the best chance to sell to. I don’t have the answer for your agency, but it deserves some conscious thought.