Get Your Navigation Right

Your visitors spend 99.9% of their time on other websites and don’t want to learn new rules for using yours. The first link in your menu should be HOME. It doesn’t matter if you can get to the homepage by clicking the logo – visitors don’t know that. The last link in your menu should be CONTACT because that’s where people will look and you don’t want anyone struggling to contact you. The rest of your menu must be well organized and setup from left to right by order of importance because that’s how people read it. Every extra millisecond visitors spend in your menu makes them less satisfied with your website.

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