At any given time a very small percent of people are even open to getting an insurance quote because they only shop at renewal time. So if you send 1000 people to your website and offer them a free quote you’ll have no chance of generating a lead from most of those visits. An X-Date Quote Request Form asks visitors their renewal date and preferred method of contact so you can send them a quote at the most convenient time for them. Quote requests are better than x-dates for sure, but x-dates are better than nothing!
