{"id":452,"date":"2017-06-15T21:47:26","date_gmt":"2017-06-15T21:47:26","guid":{"rendered":"http:\/\/insurancewebsitebible.com\/articles\/?p=452"},"modified":"2017-07-04T02:22:33","modified_gmt":"2017-07-04T02:22:33","slug":"product-pages","status":"publish","type":"post","link":"http:\/\/insurancewebsitebible.com\/articles\/product-pages\/","title":{"rendered":"Create Individual Pages for Every Product"},"content":{"rendered":"<p><img loading=\"lazy\" decoding=\"async\" class=\"alignright size-full wp-image-613\" src=\"http:\/\/insurancewebsitebible.com\/articles\/wp-content\/uploads\/2017\/06\/pingback.png\" alt=\"\" width=\"200\" height=\"200\" srcset=\"http:\/\/insurancewebsitebible.com\/articles\/wp-content\/uploads\/2017\/06\/pingback.png 200w, http:\/\/insurancewebsitebible.com\/articles\/wp-content\/uploads\/2017\/06\/pingback-150x150.png 150w\" sizes=\"auto, (max-width: 200px) 100vw, 200px\" \/>It needs to be crystal clear to Google which insurance products you sell otherwise you won\u2019t rank in searches for that product. And consider prospects on your website. If someone wants to buy landlord insurance but it\u2019s only a bullet point hidden somewhere they won&#8217;t know you can help them. If they find an entire page devoted to it though there will be no doubt you are a good agency to contact.<\/p>\n<h2>Helpful Resources:<\/h2>\n<ul>\n<li><a href=\"http:\/\/www.insurancesplash.com\/websites\">Insurance Agency Websites With Pre-Built Product Pages<\/a><\/li>\n<li><a href=\"http:\/\/www.insurancesplash.com\/insurance-seo\">Search Engine Optimization for Insurance<\/a><\/li>\n<\/ul>\n","protected":false},"excerpt":{"rendered":"<p>It needs to be crystal clear to Google which insurance products you sell otherwise you won\u2019t rank in searches for that product. And consider prospects on your website. If someone wants to buy landlord insurance but it\u2019s only a bullet point hidden somewhere they won&#8217;t know you can help them. If they find an entire &hellip; <a href=\"http:\/\/insurancewebsitebible.com\/articles\/product-pages\/\" class=\"more-link\">Continue reading <span class=\"screen-reader-text\">Create Individual Pages for Every Product<\/span><\/a><\/p>\n","protected":false},"author":1,"featured_media":453,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_exactmetrics_skip_tracking":false,"_exactmetrics_sitenote_active":false,"_exactmetrics_sitenote_note":"","_exactmetrics_sitenote_category":0,"footnotes":""},"categories":[6],"tags":[],"class_list":["post-452","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-search-engine-optimization"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.2 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Create Individual Pages for Every Product - Insurance Website Marketing Bible<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"http:\/\/insurancewebsitebible.com\/articles\/product-pages\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Create Individual Pages for Every Product - Insurance Website Marketing Bible\" \/>\n<meta property=\"og:description\" content=\"It needs to be crystal clear to Google which insurance products you sell otherwise you won\u2019t rank in searches for that product. And consider prospects on your website. If someone wants to buy landlord insurance but it\u2019s only a bullet point hidden somewhere they won&#8217;t know you can help them. If they find an entire &hellip; Continue reading Create Individual Pages for Every Product\" \/>\n<meta property=\"og:url\" content=\"http:\/\/insurancewebsitebible.com\/articles\/product-pages\/\" \/>\n<meta property=\"og:site_name\" content=\"Insurance Website Marketing Bible\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/insurancesplash\" \/>\n<meta property=\"article:published_time\" content=\"2017-06-15T21:47:26+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2017-07-04T02:22:33+00:00\" \/>\n<meta property=\"og:image\" content=\"http:\/\/insurancewebsitebible.com\/articles\/wp-content\/uploads\/2017\/06\/create-individual-pages-for-every-product.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"825\" \/>\n\t<meta property=\"og:image:height\" content=\"510\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"John\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:creator\" content=\"@insurancesplash\" \/>\n<meta name=\"twitter:site\" content=\"@insurancesplash\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"John\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"http:\/\/insurancewebsitebible.com\/articles\/product-pages\/#article\",\"isPartOf\":{\"@id\":\"http:\/\/insurancewebsitebible.com\/articles\/product-pages\/\"},\"author\":{\"name\":\"John\",\"@id\":\"http:\/\/insurancewebsitebible.com\/articles\/#\/schema\/person\/1ddfabccf34da5a67b859f5b9e8bad99\"},\"headline\":\"Create Individual Pages for Every Product\",\"datePublished\":\"2017-06-15T21:47:26+00:00\",\"dateModified\":\"2017-07-04T02:22:33+00:00\",\"mainEntityOfPage\":{\"@id\":\"http:\/\/insurancewebsitebible.com\/articles\/product-pages\/\"},\"wordCount\":95,\"commentCount\":0,\"publisher\":{\"@id\":\"http:\/\/insurancewebsitebible.com\/articles\/#organization\"},\"image\":{\"@id\":\"http:\/\/insurancewebsitebible.com\/articles\/product-pages\/#primaryimage\"},\"thumbnailUrl\":\"http:\/\/insurancewebsitebible.com\/articles\/wp-content\/uploads\/2017\/06\/create-individual-pages-for-every-product.jpg\",\"articleSection\":[\"Search Engine Optimization\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"http:\/\/insurancewebsitebible.com\/articles\/product-pages\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"http:\/\/insurancewebsitebible.com\/articles\/product-pages\/\",\"url\":\"http:\/\/insurancewebsitebible.com\/articles\/product-pages\/\",\"name\":\"Create Individual Pages for Every Product - 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